Learning objectives:
As a result of this session, participants will be able to:
1. Identify the qualities of successful leaders in today's business environment.
2. Evaluate your leadership skills and identify areas for improvement.
3. Develop and implement strategies for effective leadership.

• 

  Dr. Jimmy Godard

Learning Objectives:
As a result of this session, participants will be able to:
1. Identify how to harness the power of your network.
2. Develop a simple yet effective process to stay in touch with key contacts.
3. Grow your business exponentially using just 5% of your time.

• 

  Alice Tang

Learning Objectives:
1. Identify key concepts, terminology and needs of LGBTQ+ clients and families.
2. Describe strategies to nourish LGBTQ+ inclusive and affirming private practices.
3. Apply best practices throughout a speech-language pathology or audiology private practice
that fosters belonging - for people of all gender identities, gender expressions and sexual
orientations.

• 

  Wes Chernin

AAPPSPA Members Only - Please join us for our annual business meeting. Breakfast will be catered. Learn more about the organization, how the last year has gone, and plans for the future.

Learning objectives:
As a result of this session, participants will be able to:
1. Define financial security (e.g. financial solvency, adequate capitalization) and repurpose
dormant dollars on your balance sheet.
2. Identify specific accounts and savings strategies to achieve personal and business planning
objectives.
3. Leverage simple checklists and flow charts to align your most important goals with financial
spending.

• 

  Craig Goldslager

  Utterly Financial

Learning Objectives:
As a result of this session, participants will be able to:
1. List the components of a successful online marketing strategy.
2. Describe what “client/patient-friendly” language is and how to apply this type of language to
websites, social media, blogs, newsletters, etc. to build connections and avoid confusion.
3. Apply basic SEO strategies for improving Google/other search engine rankings.

• 

  Hannah Boeck

  Cued Creative LLC

Learning Objectives:
As a result of this session, participants will be able to:
1. Review basic practice financial statements.
2. Analyze insurance contracts for renewal or renegotiation and calculate impact.
3. Evaluate merger / acquisition proposals and assess cultural implications.

• 

  Jill Arena

  Health ePractices LLC

Learning Objectives:
As a result of this session, participants will be able to:
1. Understand the neuroscience behind negative emotions and discover ways to shift behavior from
inhibiting productivity to leading and creating success.
2. Practice three 3-step processes to eliminate self-defeating behaviors and tips for greater resilience and effective communication.
3. Implement four actionable steps to decrease stress and increase well-being, thus impacting your ROI.

• 

  Dorice Horenstein

Learning Objectives:
As a result of this session, participants will be able to:
1. Identify key traits to become a successful leader, inspiring others and driving positive change.
2. Identify and define your unique value making it the core of your leadership approach.
3. Effectively communicate your unique value proposition for greater impact and success.

• 

  Saby Waraich

Learning Objectives:
As a result of this session, participants will be able to:
1. Identify current social media platforms and identify their purposes
for a private practice business.
2. Outline a social media strategy that applies to their individual
practice goals for outreach and marketing.
3. Analyze current platform methods for increasing visibility and identify
sources to measure success in use of social media platforms.

• 

  Melanie McGriff

  Kid's Creek Therapy

As a result of this session, participants will be able to:
1. Analyze readiness for potential catastrophic event.
2. Utilize and revise (as necessary) action plan for best outcome.
3. Implement strategies to reopen and rebuild.

• 

  Dale McClure Floyd

  The Speech Key